Welcome to the Critical Difference website. Critical Difference was established by Donal Carroll in 1998.

About Us


Introduction Video


Our Location

We can come to you or you can come to us at our inspirational new offices near Clapham Junction (see video above).


Our Guarantee

Return on Investment: We have a track record of ensuring greater returns for your development investment, in improved performance.


Our Aim

We work to enable individuals, teams and organizations to overcome barriers to sustaining higher performance and to work more effectively, efficiently and equitably.


Our Experience

We have considerable experience in enabling performance improvement in organisations across the private, public and voluntary sectors and in Further and Higher Education, with our team of highly experienced Associates.


Our Strengths

We work with individuals and organisations to:

  • Tackle 'more for less'
  • Bring new ideas to old problems for better outcomes
  • Engage their collective learning for competitive advantage
  • Enable them to start anew

For more information see: How we work with you


Photo Gallery

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24 Dec 2019 - Caught in the ‘fact’?: How to recognise Trump cardsFact attack, truth-decay and critical thinking Click here to read Donal Carroll 's latest blog post: Caught in the afacta™?: How to recognise Trump cards

23 May 2016 - Disrupting Business PlanningAnticipating and responding to 'failure' from the very startClick here to read Donal Carroll's latest blog post: Disrupting Business Planning



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